Higher Education

Fifty Ways to Be Amazing

UC Santa Cruz

Created for UC Santa Cruz's 50th anniversary, the Fifty Ways to Be Amazing booklet celebrated five decades of people, programs, and success stories shaped by the university. Conceived as a centerpiece of the anniversary campaign, the project invited the entire university community to reflect on what makes UCSC extraordinary. The work was recognized with an International CASE Grand Gold Award.

Fifty Ways to Be Amazing — die-cut anniversary booklet cover
Fifty Ways to Be Amazing — booklet opening spreadFifty Ways to Be Amazing — “live for Saturday night” spreadFifty Ways to Be Amazing — “be quietly influential” spreadFifty Ways to Be Amazing — “share your passion” closing spread